I'm not talking about the whole of pick-up, I'm talking about a lot of the methods. They say "be alpha" and to take her off of her pedestal and stuff like that, and then they give you a load of openers, DHVs, routines, negs, disqualifiers... all that stuff, and tell you that you have to use them perfectly to get the girl. So you go to the girl and yeah she looks great but she's a complete bitch. So you use your openers and stuff, you try your best to say your negs and routines at the right time... And they come up with "advanced techniques"... You're still doing just as much as a normal guy. Maybe you're not spending as much money on traditional dates, that's pretty cool, but still you're trying your best to give the girls what they want, say the right thing etc. just like the traditional nice guy. There are some good methods out there, but I don't understand why you would want to use a method like that, this is what I mean by an advanced form of ass kissing.