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I'm not exactly sure how do make myself the prize..I've always been chasing the prize never really stepped back to be the prize. Whats the best route I should take?
The most immediate change you can make is to stop chasing women. That sounds rather hypocritical considering how you can't also have women lead you. You have to be actively disinterested. It's like bait. Bait doesn't catch food by chasing it, it catches it by luring it.
Tease women. It shows that you're of higher value. Being the "prize" means that you also have a set standard. I have personally turned away far more pussy than I've nailed. Men with standards screen women. When it comes down to it, you should want to know that the woman is of value and has things going for herself. To know that, ask questions that make women qualify themselves as potential mates.
Learn push/pull. This is what will ultimately drive women crazy for you. For every time you validate her, you should withdraw validation and leave her begging for more attention and approval. A rather generic example would be: "You're pretty cool, but *something she does that's not cool*".
A prize is something people must earn, and want to earn. There's enough material on these forums to help you out, but it will ultimately come down to you learning it through experience.
Good luck.
Roy Hobbs