I agree with jsmooth about having good comfort. Also build a little more intrigue about yourself. Get into the mindset that you are this amazing being and anywhere you go there's something great to discover. Many of my dates have been walks in the park where the trees seemed to give off a sense of surreal mystery and romance. And this includes evening dates, especially when a light fog surrounds the trees. BUT make sure you have enough comfort. Find out more about yourself first, what your passionate about etc. Then pass this energy along to the girl(s) your dating. Bring them into your world. It can be mutually satisfying.
Then once they see how great life feels when they're in your world you can just do casual things, and personally, I don't tell them that I'm dating others, unless they ask, then I just talk about it somewhere along the lines of what jsmooth said:
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If she asks me a direct question about it I'll answer her directly at that time. So for instance if I'm in the early stages of comfort or late stages of attraction and she asks if I'm looking for a long time girlfriend I'll say yes, but she's going to have to be a special lady, and right now I'm still dating.
If she doesn't want to be involved let her go. I always tell the girls, "Look, if I get serious with someone I'll tell you. Likewise, if me and you get serious then I will commit to you." They want commitment but its more important that you are honest, and she'll appreciate it.