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Right so basically at uni, and everything was sweet but now things are really awkward between us
Good...you created tension between the HB and you. Now you have her attention.
Before, you were just someone from the same building. Now, she has the rumour that you like her.
Girls are insecure. Although people tell the girl that you like her, still she is not sure if this is true. This makes her very interested in knowing this and to know who you actually are.
The tension is imaginary. Your imaginary to be more precise. Because you think she knows you like her, you don't know how to act. Because you think she will interpret it differently, you don't know what to say or what to do.
At this moment, she is very curious if the rumours are true and who you are! She knows that other girls like you too, so you must have some good qualities [pre-selection] Make use of it! You have to open her, neg her [the effect will be even more], tease her, close her.
If you keep on feeling awkward [it is only you, feeling awkward], she will think you are a coward and will not be interested in you or the rumour. Think & act fast!