Why would you hesitate?
Everything is a persuasion. She persuaded you with the IOI into persuading her.
You are not home free with just an IOI you still need to do more.
Here is an excerpt from a book I'm reading:
Quote:
To see just how pervasive argument is, I recently attempted a whole day
without persuasion—free of advertising, politics, family squabbles, or any
psychological manipulation whatsoever. No one would persuade me, and I
would avoid persuading them. Heck, I wouldn’t even let myself persuade
myself. Nobody, not even I, would tell me what to do.
If anyone could consider himself qualified for the experiment, a confirmed
hermit like me could. I work for myself; indeed, having dropped out
of a career in journalism and publishing, I work by myself, in a cabin a considerable
distance from my house. I live in a tiny village in northern New
England, a region that boasts the most persuasion-resistant humans on the
planet. Advertisers have nightmares about people like me: no TV, no cell
phone, no BlackBerry, dial-up Internet. I’m commercial-free, a walking
NPR, my own individual, persuasion-immune man.
As if.
My wristwatch alarm goes off at six. I normally use it to coax myself out
of bed, but now I ignore it. I stare up at the ceiling, where the smoke detector
blinks reassuringly. If the smoke alarm detected smoke, it would alarm,
rousing the heaviest sleeper. The philosopher Aristotle would approve of
the smoke detector’s rhetoric; he understood the power of emotion as a
motivator.
For the time being, the detector has nothing to say. But my cat does. She
jumps on the bed and sticks her nose in my armpit. As reliable as my watch
and twice as annoying, the cat persuades remarkably well for ten dumb
pounds of fur. Instead of words she uses gesture and tone of voice—potent
ingredients of argument.
I resist stoically. No cat is going to boss me around this morning.
The watch beeps again. I wear a Timex Ironman, whose name comes
from a self-abusive athletic event; presumably, if the watch works for a
masochist who subjects it to two miles of swimming, a
hundred miles of biking, and 26.2 miles of running all in TRY THIS IN A
PROPOSAL
one day, it would work for someone like me who spends If your idea has
been used else- his lunch hour walking strenuously down to the brook to where, describe its
see if there are any fish. The ancient Romans would call success in vivid
the Ironman’s brand appeal argumentum a fortiori, “argu- detail as though
the audience itself
ment from strength.” Its logic goes like this: If something had accomplished
works the hard way, it’s more likely to work the easy way. it. Show how
much more skill
Advertisers favor the argument from strength. Years ago, and resources
Life cereal ran an ad with little Mikey the fussy eater. His your plan dedicates
to the idea.
two older brothers tested the cereal on him, figuring Then feel free to
that if Mikey liked it, anybody would. And he liked it! An use your favorite
cliché, e.g., “It’s a
argumentum a fortiori cereal ad. My Ironman watch’s own slam dunk.”
argument from strength does not affect me, however. I
bought it because it was practical. Remember, I’m advertising-immune.
But its beeping is driving me crazy. Here I’m not even up yet and I
already contemplate emotional appeals from a cat and a smoke detector
along with a wristwatch argument from strength. Wrenching myself out of
bed, I say to the mirror what I tell it every morning: “Don’t take any crap
from anyone.”
The cat bites me on the heel. I grab my towel and go fix its breakfast.
_________________
"Keep your head up in the sky, you just a baby."
https://www.youtube.com/watch?v=HccL8jUIIWU - Adoration of the Magi Lupe Fiasco
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