Sure man absolutely.
I did begin to write some advice but problem is I could literally go on forever explaining so many techniques. I will mention just a few here to get you going that I think will be most beneficial for door-to-door selling, if you have any specific questions feel free to PM me so we don't spam the forums.
Quote:
The magazine only costs a pound so I'm convinced I can sell it.
Trust me, the fact that it's £1 won't help you at all. If anything, it will make it worse, because it lowers the value of the magazine! The 'price effect' in sales says the higher the price, the more valuable the item seems to a customer. Oftentimes the fact that it costs a lot overrides this effect, but not for low value items such as this. Here's a few techniques to get you going:
1. Pattern interrupts.
Because you're going door-to-door, it's a bit like cold calling in that the people you are greeting DON'T GIVE A FUCK about you. You've just worsened their lives by making them bother to get up and blow you out.
So you need to get them out of this automatic response system if you expect to get anywhere. Anything that accomplishes this is a pattern interrupt. Some examples:
"Hey, wow excuse me I really like your hair today."
(Slap the wall hard) "Good morning sir, you can stop, change and listen carefully to me if you like becuase I have a pretty awesome proposition for you."
The latter example is more classic because you use the 'stop' command. Ross Jeffries uses this a lot.
2. Investment
How do you make your customer give a fuck? You make him invest. It's like when I was finding the chippy with my mate last night. We had walked so far, that to walk back would just not be worth it. So we kept going.
How do you make him invest? Take the last example:
(Slap the wall hard) "Good morning sir, you can stop, change and listen carefully to me if you like becuase I have a pretty awesome proposition for you."
You are baiting him into asking for more information. Some people will blow you out, but more will ask you what that proposition is. And by asking, their interest level has gone up. Communication is a loop. Understanding this is profound, because you can understand that if someone is interested in something, they will ask questions. The realisation comes when you understand that if they ask questions, they also become interested. Serious stuff there.
Other ways to make them invest, is basically get them to say anything as genuinely as possible. Do the 'how are you's' and small talk routine but try not to have them in autopilot. Ask him his opinion on something you heard on the news, etc.
3. Ask for their name and introduce yourself. Trust skyrockets.
4. Joe Bloggs just bought one down the road. If your customer sees that other people near him or related to him in some way are buying something, he will wonder what he is missing out on and become more curious. People follow the crowd if they're in doubt.
5. Don't mention the price until the end. Trust me, the price WILL NOT CONVINCE THEM. You can even try using that, but it won't work. At the end they'll be like "ok so how much is this gonna cost me?" When they hear it's £1, now that you've sold it to them, THEN it will clinch the deal.
6. Tell them something BAD about your product. But whyever would you do that?? This is a trick of the masters, I learnt it from one of Kenrick Cleveland's products. If you say something bad, it will build rapport and make them exponentially more likely to believe in the good parts. Something like:
"I was just talking with Bill from across the road and he was saying how at this time he just wants to feel relaxed and enjoy himself. Would you agree sir? (Yes). That's good because I was going to say there is one drawback about this magazine, and that's if you feel really active and jumpy then perhaps this isn't the right thing for you at this time."
So basically say something bad about it that isn't actually bad, because it only applies to about -1% of the population.
Hope this helps for now.