Yes, looks do help, and you can get laid by looks alone in an environment like a nightclub, and as you've pointed out the women who will fall for this are typically very shallow and their inhibitions are probably really low due to those couple of cocktails they had. Unfortunately, if a guy wants a girl with a brain or something serious with a girl, then looks alone are not enough. But still they do help and they create enough interest to get further, but not nearly enough for it to be called real game. Real game is exactly the opposite, to me real game is seducing a woman that would have never had anything with you based on the looks alone, that's skill in my opinion
