We maintain that looks don't matter while at the same time telling each other we should dress certiain ways and critique each others personal style. This is hypocaracy to sheep in the herd. But guys with good sense of personal style don't need to ask anyone but themselves to know if something works for them.
As far as when looks matter, preferencial relativism comes into play on all sides. You, PUAF and different girls can have different preferences for what clothing/accessories/hairstyle fits you best. Where if you think your style is phukken awesome this attitude will show and your reality will take over.
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Don't worry. All of you can get sex. It is just that for some of us it is a lot easier. Maybe if you didn't aim for pretty girls? Start off with the ugly ones. That way you could gain some momentum.
Same ugly and pretty is relative to some extent. But lowering your standards to bitches you think are ugly lowers your self esteem, srsly. Be the guy who goes for the hottest one and maybe you'll at least hook up with her friend.